Top 5 Fashion Games on Android in Uruguay: Q4 2023 Performance

In the fourth quarter of 2023, the fashion game segment on Android in Uruguay showcased a variety of trends across the top 5 apps. Here is a detailed look at their performance based on data from Sensor Tower.

Gacha Life 2 by Lunime saw a noticeable decline in downloads, starting from 3.9K in early October and dropping to around 741 by the end of December. Despite the decrease in downloads, weekly active users showed resilience, peaking at 6.9K in mid-October and stabilizing around 6.1K by the end of the quarter.

Doll Dress Up: Makeup Games from TapNation experienced fluctuations in downloads, with a notable peak of 1.9K in late December. The game's weekly active users exhibited steady growth, starting at 15.9K in late September and reaching up to 20.5K by mid-December.

Project Makeover by Magic Tavern, Inc. demonstrated consistent performance. Downloads saw an upward trend, beginning at 1.4K in late September and climbing to 2.4K by the end of December. Revenue also showed positive movement, peaking at $288 in early October. Weekly active users increased from 10.8K to 12.8K throughout the quarter.

Hair Tattoo: Barber Shop Game by CASUAL AZUR GAMES had a dynamic quarter. Downloads surged from 599 in early October to 2.1K by the end of December. The game maintained a high level of weekly active users, peaking at 25.6K in the last week of December, showing robust user engagement.

Finally, Mask Mixture: ASMR Makeover by ABI Game Studio saw varied download numbers, with a high of 1.3K in mid-December. Weekly active users grew steadily, starting at 1.6K in late September and reaching 2.4K by the end of December.

For more detailed insights and data, visit Sensor Tower.